Farm in a Box is a new farming initiative that transforms retired shipping containers into high output, climate controlled hydroponic greenhouses. This project involved creating a high-conversion landing page designed to bridge the gap between "industrial technology" and "community heart," turning curious neighbours into active "Grow Crew" volunteers
To make the site usable for everyone in London, I prioritized an accessibility first design. I used high contrast colours and a cream background to reduce eye strain while maintaining a bilingual (EN/FR) layout for a more inclusive experience. Large, touch-friendly buttons and fields prevent navigation errors on mobile, while a clear, logical text hierarchy ensures the content is easy to digest for both screen readers and everyday users